Privacy Policy

Root Cause Mastery LLC, a Vermont limited liability company ("Root Cause Mastery," "RCM," "we," "us," or "our"), operates the website at rootcausemastery.com (the "Site") and the Root Cause Mastery practitioner mentorship program, including our webinars, quiz, free resources, live sessions, recordings, and online community (together, the "Services").

This Privacy Policy explains what personal information we collect, how we use and share it, and the choices you have. By using the Services, you acknowledge the practices described here. If you do not agree, please do not use the Services.

Who this policy covers

This policy applies to visitors to the Site, people who register for our webinars or download our resources, people who take our quiz, prospective members, and enrolled members. It does not apply to the separate private practices of our founders, Kristen DeAngelis (Beyond Nutrition) and Jennifer Navon, which have their own privacy policies. Information you give RCM stays with RCM and is not transferred into either private practice's client records.

Information we collect

Information you give us directly:

• Contact details, such as your name, email address, and mobile phone number, when you register for a webinar, download a resource, take our quiz, or enroll.
• Professional information, such as your credentials, the type of practice you run, your areas of focus, and your answers to quiz and application questions.
• Purchase information, such as the membership tier you select and your billing name and address. Payment card details are entered directly into our payment processor, Stripe. We do not see or store your full card number.
• Content you share in the program, such as questions, comments, posts in the community, messages to us, and case studies you submit for discussion.
• Communications you send us by email, SMS, Instagram direct message, or other channels.
• Testimonials or feedback, which we only publish with your permission.

Information collected automatically:

• Device and usage data, such as IP address, browser type, pages viewed, links clicked, referring website, and the date and time of your visit.
• Email and SMS engagement data, such as whether you opened a message or clicked a link.
• Webinar and session data, such as whether you registered, attended live, or watched a replay.
• Cookies, pixels, and similar technologies, described below.

Information from third parties: We may receive information from the platforms we use to run the Services (for example, Instagram or ManyChat when you message us or request a resource through a keyword), and from our payment processor about the status of your payments.

Case studies and client information

Case discussion is a core part of the program. When you submit or discuss a client case, you must remove all information that could identify that client, including names, dates of birth, contact details, photos, addresses, specific dates of service, and any other detail that could reasonably identify the person. Do not upload lab reports, intake forms, or other documents unless they have been fully de-identified.

Root Cause Mastery is an educational program. We are not a healthcare provider to your clients, and we are not set up to receive protected health information on your behalf. You are responsible for complying with the privacy laws, professional rules, and client agreements that apply to your own practice, including obtaining any consent your clients require before you discuss their case with others.

How we use your information

• To provide the Services, including registering you for webinars, delivering resources and quiz results, giving you access to the community and recordings, and running live sessions.
• To process payments, manage your membership, and send renewal reminders and account notices.
• To communicate with you, including confirmations, reminders, replies to your questions, and, where permitted, marketing emails and text messages about RCM.
• To understand how people use the Site and Services so we can improve our content, offers, and member experience.
• To show you relevant advertising on other platforms, such as Instagram and Facebook, where permitted by law.
• To protect the security of the Services, prevent fraud, and enforce our Terms of Service.
• To comply with legal, tax, and accounting obligations.

How we share your information

We do not sell your personal information for money. We share information only as described here:

• Service providers who help us run the business and are permitted to use your information only to provide services to us. These currently include our CRM and marketing platform (GoHighLevel), payment processor (Stripe), video meeting platform (Zoom), community platform, Instagram messaging tools (ManyChat and Meta), email and SMS delivery providers, website hosting and analytics providers, and the agency that builds and maintains our systems.
• Other members, when you post in the community, speak or appear on camera during a live session, or submit a case for discussion. Live sessions are recorded and posted for members, so anything you say or show during a session may be seen by other members.
• Professional advisors, such as lawyers, accountants, and insurers, as needed.
• Legal and safety reasons, when we believe disclosure is required by law, subpoena, or court order, or is needed to protect the rights, property, or safety of RCM, our members, or others.
• Business transfers, if RCM is involved in a merger, sale of assets, or similar transaction, in which case your information may be transferred as part of that transaction.
• With your consent, for any other purpose we describe to you at the time.

Some advertising and analytics tools (such as the Meta Pixel) may count as "selling" or "sharing" personal information for targeted advertising under some state laws. See "Your privacy rights" below for how to opt out.

Text messages (SMS)

If you provide your mobile number and agree to receive text messages, we will send messages related to the Services, such as webinar reminders, account notices, and, if you opted in to them, promotional messages. Message frequency varies. Message and data rates may apply. Reply STOP to any message, or text STOP to (802) 300-3186, to opt out. Reply HELP for help. Consent to receive marketing texts is not a condition of any purchase.

We do not share or sell your mobile number or SMS opt-in consent with third parties or affiliates for their own marketing purposes. Mobile information is shared only with the service providers that deliver our messages.

No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. Information sharing to subcontractors in support services, such as customer service, is permitted. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

Mobile numbers and SMS opt-in data are never sold or shared with third parties or affiliates for marketing or promotional purposes.

For help with text messages, reply HELP to any message or email [email protected].

Email

You can unsubscribe from marketing emails at any time using the link at the bottom of each email. Members will still receive service-related messages about their membership, billing, and renewals.

Cookies and tracking technologies

We and our service providers use cookies, pixels, and similar technologies to keep the Site working, remember your preferences, measure traffic, attribute registrations and sales to our marketing, and show you relevant ads. You can block or delete cookies in your browser settings, though parts of the Site may not work properly without them. You can also limit ad personalization through your Meta and Google ad settings, and some browsers let you send a Global Privacy Control signal, which we honor as a request to opt out of targeted advertising where required by law.

Session recordings

Our webinars and member sessions are recorded and posted in the community depending on access to membership tier. Public webinars may be available as a replay for a limited time and then posted in the member community. Member sessions are posted for members to watch later. If you do not want to appear in a recording, you may keep your camera off, use a display name of your choice, and ask questions through the chat. We will not use your image or voice from a member session in public marketing without your permission.

How long we keep information

We keep personal information for as long as needed for the purposes described in this policy, including to provide the Services, keep business and tax records, resolve disputes, and enforce our agreements. Community posts and session recordings may remain available to members after your membership ends, because they are part of the shared program content. You can ask us to delete your own posts at any time.

How we protect information

We use reasonable administrative, technical, and physical safeguards to protect personal information, and we rely on established providers for payment processing and data storage. No method of transmission or storage is completely secure, so we cannot guarantee absolute security. If a data breach affects your personal information, we will notify you as required by applicable law.

Your privacy rights

Depending on where you live, you may have the right to:

• Know what personal information we hold about you and get a copy of it.
• Correct inaccurate information.
• Delete your personal information, subject to legal exceptions.
• Opt out of targeted advertising, the "sale" or "sharing" of personal information, and profiling.
• Withdraw consent you previously gave, such as consent to marketing messages.
• Appeal our decision if we decline your request.

To make a request, email us at [email protected] with the subject line "Privacy Request." We will verify your identity before acting on a request and will respond within the time required by law. You may use an authorized agent where the law allows. We will not discriminate against you for exercising your rights.

Members outside the United States. We are based in the United States, and your information will be processed there. If you are in Canada, the United Kingdom, the European Economic Area, or another region with its own privacy law, you have the rights that law gives you, and you may also contact your local privacy regulator. Where required, we rely on your consent, our contract with you, or our legitimate interest in running and marketing the program as the legal basis for processing.

Children

The Services are intended for adult practitioners. We do not knowingly collect personal information from anyone under 18. If you believe a minor has given us information, contact us and we will delete it.

Links to other websites

The Site and program materials may link to third-party websites and platforms, including supplement dispensaries, labs, and other tools. We are not responsible for their privacy practices, and we encourage you to read their policies.

Changes to this policy

We may update this policy from time to time. When we do, we will change the "Last updated" date above, and if the changes are material we will notify members by email or in the community before they take effect.

Contact us

Root Cause Mastery LLC
1603 US2 Waterbury VT 05676
Text: (802) 300-3186
Email: [email protected]